Corporate strategy is created based on the vision of the organization.
This is the most important level of strategy since it is heavily influenced by the investors in the business activities and acts to guide strategic decision-making throughout the business.
A strategic business unit can consist of a product line, division, or other profit centers that can be planned separately from the other business units of the company.
At this level, there are less strategic issues relating to the coordination of operating units and about developing and achieving a sustainable competitive advantage for the manufactured goods and services.
This includes a written exam and an oral examination based on a research paper a student has written.
Students in strategy begin research in their first year typically by working with a faculty member.• Business-level strategies deal with specific issues, such as determining the price of the products, increasing sales or introducing a new product.• Corporate strategies tend to be very broad and are focused on gaining a competitive advantage in the industry.This article presents you a brief analysis of the two concepts, corporate strategy and business strategy and highlights the difference between corporate strategy and business strategy.Corporate strategy provides the guidelines for the businesses to achieve their long term objectives.• Influence the nature of competition through vertical integration and political actions such as lobbying.Business-level strategies are extremely useful for solving practical problems.Students in the program are expected to master graduate-level microeconomic theory and econometrics.In addition, they are expected to devote substantial time to mastering one additional complementary discipline, such as psychology, sociology, or political science, and developing expertise in research methodologies suited to their particular interests, such as qualitative analysis, designing effective fieldwork, and analysis of survey data.Typically, the first two years are spent on coursework, at the end of which students take a field exam, and then another three years on dissertation research and writing.The program requires a minimum of 13 semester long doctoral courses.