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"People spend a lot of time focusing on the features that make them unique without taking the time to translate that into a value proposition," says Starbird.Do diligent research on what your market is, and how to communicate with customers accordingly.
Seeking input is a great way to get an objective view, so don’t forget this step; it’s way too important.
As with most things in the business world, the size and scope of your business plan depend on your specific goals.
You should take some time to work with mentors, business partners, and colleagues on your plan.
Ask them to look for holes so you can adjust accordingly.
Its website generates roughly 70,000 page views each month.
Business owners can register for a web course and earn a certificate for free.
If you’re drafting it for investors, you should make the plan more detailed.
Be sure to keep in mind that potential investors might not be as familiar with your industry so you have to clearly explain your concept and where it fits in.
"The most successful investors are looking for an idea that is going to have a clear and understandable market potential," he adds.
It's especially important to know and understand your numbers.